

Firefox is a popular alternative to browsers like Google Chrome because it’s stricter with users’ privacy and generally less data-hungry. It’s slightly disappointing to have to manage a feature like this.

You can disable Firefox Suggest in settings. The feature has also been kicking around since at least the previous 92.0 release, even though it first appeared in the current version’s release notes. Image: MozillaĪccording to the support page, Firefox Suggest doesn’t require any new data to be “collected, stored, or shared to make these new recommendations,” and the company only works with partners that meet Mozilla’s privacy standards for Firefox. You can see results from partners at the bottom of Firefox Suggest results. The “relevant suggestions” from “trusted partners” appear at the bottom of the usual search suggestions pulled from your bookmarks, browser history, and open tabs - a less intrusive version of a search ad, but technically still an ad. “When contextual suggestions are enabled, Firefox Suggest uses your city location and search keywords to make contextual suggestions from Firefox and our partners, while keeping your privacy in mind,” the support post reads.

But as How-To Geek spotted in the company’s support pages, it also includes content from paid advertisers. That’s not too surprising - Firefox Suggest, Mozilla’s feature for “surfacing relevant information and sites to help you accomplish your goals,” is similar to suggestions offered by most browsers. Mozilla introduced a new suggested search result feature in the Firefox address bar as part of the 93.0 release of its browser.
